It was born from the idea of 3 friends who are passionate about "Cult Movie" and not by chance grew up in the Cinecittà district of Rome, the cradle of Italian Cinema. The brand concept is based on a careful search for images and original lines from the most famous films that have shaped the culture of recent decades. Cult presents a varied and careful selection of iconic films that have accompanied various generations. From a production point of view, the brand only uses fabrics from organic cotton yarns (grown without chemical pesticides) and recycled polyester extracted from used plastic bottles. For example, each sweatshirt recycles 5 1.5l plastic bottles. The brand's attention to eco-sustainability goes beyond fabrics. Even the printing process of the graphics is completely eco-sustainable. You can find the entire Cult selection at the Little America store and on the website: www.littleamericastore.com